organizational psychology
The New Psychology of Leadership: Identity, Influence and Power
According to John Adair, the most important word in the leader’s vocabulary is “we” and the least important word is “I”. But if this is true, it raises one important question: Why do psychological analyses of leadership always focus on the leader as an individual — as the great “I”?
One answer is that theorists and practitioners have never properly understood the psychology of “we-ness”. This book fills this gap by presenting a new psychology of leadership that is the result of two decades of research inspired by social identity and self-categorization theories. The book argues that to succeed, leaders need to create, champion, and embed a group identity in order to cultivate an understanding of ‘us’ of which they themselves are representative. It also shows how, by doing this, they can make a material difference to the groups, organizations, and societies that they lead. ?
Applied Psychology – Understanding Human Behavior In Different Work Settings
The field of psychology has undergone huge changes that have created new definitions, revealed new dimensions and have led to the discovery of new theories attempting to explain the thinking prowess of the human mind in different situations. Applied Psychology is the discipline that uses the fundamentals of psychology to foster answers to certain questions pertaining to the changes in the way the human brain works. This is to provide solution to the behavioral or attitudinal problems occurring in different fields or lines of work.