Archive for January, 2011
The Psychology of Real Estate Pricing
In 1987, the Journal of Real Estate Research published an article entitled “Pricing Strategies and Residential Property Selling Prices,” which presented evidence showing that the pricing strategies used for residential properties actually colored the perceptions of buyers regarding the quality and the worth of the property in question. This effect, called price influence, is based on the idea that consumers often base their assumptions about quality and worth on the listed price of an object. For instance, consumers exhibit a trait consumer researchers call “price reliance.” This is the tendency to believe that things that cost more are worth more, and that the reverse is true as well. Even for informed buyers, price is an indicator of quality. The article cited evidence that this is especially true for less frequent purchases and high-value items, like automobiles and real estate, and stated that within certain “latitudes of acceptance” price increases correlated with consumer perceptions of higher quality. This was partially attributed to a dearth of applicable knowledge on the part of buyers, who often lack specific knowledge of home values and comparable pricing for similar homes. Due to their lack of knowledge, price becomes an important indicator of worth for both parties.
Combine Law & Applied Psychology for a Crime-Free Society
Increasing criminal activities in the world criticizes the legal system of each and every state or country. The increasing number of crimes does not mean that the system is not functioning well, but the negative behavioral changes among the individuals who choose this way to earn huge sums of money is responsible for such scenarios. Several individuals find some of the negative attitudes of the people unbearable. They are not very fond of accepting something that is wrong. Their intolerance towards injustice serves to be the most important criteria that must exist among the enthusiast learners who desire to enroll for LLB courses. Many career aspirants have a hobby of studying one’s behavior and analyzing it. This is the best feature that one should possess to pursue their advance study on applied psychology. However, nowadays, the focus of the legal professionals has shifted from fighting against illegal issues to money-spinning schemes. In fact, as per recent reports, it has been stated that during the interviews also, the LLB candidates are questioned less on legal matters and more focus is found to be on the non-legal issues. The scenario of each and every field keeps on changing constantly, but there are exceptional candidates who are not really influenced by such insignificant transformations in the field. Psychology is one of the most interesting disciplines due to which numerous learners are drawn towards the programs offered on the subject. Applied psychology teaches the candidates how to apply the knowledge of the discipline in different professional sectors. The development of the conscience of the individual makes sure that he wouldn’t support any injustice or misbehavior in society. The learners who enroll for the LLB courses must have a sense of self-consciousness to deal and fight against any illegal issues and injustice done to the commoners. Application of psychology in resolving the legal matters have proved to be really very helpful for the society. Applied psychology, however, has emerged as one of the most vital medium to improve the social condition of the globe by trying and minimizing the crimes worldwide. The LLB degree holders take up the criminal cases to fight against the issues that involve illegal charges on the culprit. With the basic knowledge on applied psychology, the lawyers try to analyze the overall background of the convict. Examining the situations under which the individual has been born and brought up provides the legal personnel an idea about his reason behind adopting the criminal means for earning his living. The application of applied psychology in dealing with the legal cases ensures that not only the criminal would confess what wrong did he do, but would also try to improve after the criminal counseling session that is conducted by the lawyer. Thus, the LLB degree with psychological analytics proves to be milestone in enhancing the growth of crime-free globe.
Attitudes and Attitude Change (Social Psychology: A Modular Course)
Attitudes-cognitive representations of our evaluation of ourselves, other people, things, actions, events, ideas-and attitude change have been a central concern in social psychology since the discipline began. People can-and do-have attitudes on an infinite range of things but what are attitudes, how do we form them and how can they be modified? This book provides the student with a comprehensive and accessible introduction to the basic issues in the psychological study of attitudes. Drawing on research from Europe and the USA it presents up-to-date coverage of the key issues that will be encountered in this area, including attitude formation and change, functions of attitudes, attitude measurement, attitudes as temporary constructs, persuasion processes and prediction of behavior from attitudes.
Read the rest of this entry »